An eligible page has no share title

In the reportIndexable pages have no og:title

og_title_missing · Review item

Short answer

This appears when an indexable page has no og:title in its head. A sharing service may use other text or show no title. Add a title written for sharing.

Severity: Notice. This notice records a missing declaration; it does not measure how a link preview or search title actually appears.

Why it matters

The Open Graph protocol, used for link previews, lists og:title among the four properties required for every page.

What to do

  1. Look at the finding: it shows the page and the Open Graph tags we found in its head.
  2. Add <meta property="og:title" content="…"> to the page's <head>.
  3. If your site builder or SEO plugin has a social title field, fill it there.

When to leave it as it is: if the page is never shared, such as a login or thank-you page, you can leave it.

What we read

We read the <head> of each crawled page as served, without running JavaScript. A page is judged when it answered 200 with HTML, is indexable, with no noindex and no canonical to another address, and its head was read in full; pages over 2 MiB, or with more than one <head>, are marked as not checked.

A page is reported when its head has no og:title. Only <meta property="…"> tags inside <head> count, and one with an empty content still counts as present. A tag written as name="og:…", or placed after </head>, is not counted, and a page without a <head> tag is read as having none.

Example & evidence

Illustrative example — one page head, not a live audit.

https://bakery.example/cakes/ has in its head:

<title>Cakes | Example Bakery</title>
<meta name="og:title" content="Cakes">

The tag uses name instead of property, so it does not count, and the page is reported.

<meta property="og:title" content="Cakes">

A possible correction: write the tag with property.

Confirm & check again

Check for yourself: view the page source and search the <head> for property="og:title".

Check again: Full audit — run a new site audit. The prior finding can close when a complete check of the same page finds og:title, or establishes that the page is no longer eligible, for example because it is noindex or names another page as canonical. It can also close when the original URL has a confirmed permanent redirect within the site or serves a complete 200 non-HTML response. A direct 404 or 410, or an unreadable response, does not by itself confirm a fix; the prior finding remains unresolved.

Limits & sources

The check sees whether the tag is present, not what it says or how any site shows it. It reads the HTML served to our crawler and does not run JavaScript.

Confidence: High because the page head is read directly.

Sources

  • ogp.me, The Open Graph protocol — lists og:title among the four properties required for every page. Checked 28 September 2026.

Editorial review: 29 September 2026